Via NBCNews.com. Faced with plunging demand and declining profits from its passenger car lineup, Ford CEO Jim Hackett announced that the car company is shifting its resources to the booming side of the market: pickups, SUVs and crossover-utility vehicles.
By 2022, Ford will eliminate such familiar cars as the full-size Taurus, midsize Fusion and subcompact Fiesta. The only car to make the cut is the Mustang, the most popular vehicle in the sports coupe segment that has retained a sort of cult status.
Ford will be rolling out two new light truck models: the Ranger pickup and the Bronco SUV — both reviving nameplates that Ford had dropped in years past. All told, the automaker plans to add five new SUVs over the next two years.
Thank God they saved the Mustang. Can you imagine Steve McQueen driving a Ford Explorer instaed of that famous green Mustang in Bullit?